CA Herald Logo | Northern California news, Riverside California news, Tracy California news, Los Angeles daily news, Shooting California, Sacramento protest, San Francisco protest, Local news near me,

Why Is It So Hard To Find Good Plus-Size Jeans & Denim?

Eliza Huber –

“A lot of brands in the plus-size space are lazy and misleading,” says Brooke Cundiff, the co-founder and chief merchandising officer of CoEdition that offers clothing in sizes 14 to 32. “They simply cut a jean by sizing up from a size 6.” This isn’t only a problem with denim. Many brands that make plus-size items use a grading system that involves taking a straight-size sample of a garment and scaling it up to create larger sizes with no other considerations. According to plus-size fashion brand Henning founder Lauren Chan, who spoke about the topic with Refinery29 in July, if a brand skips “steps of redesigning, perhaps resourcing, refitting, and regrading, that cut corner is going to result in clothes that don’t fit people.” Cundiff adds that, in order for plus-size brands to offer women jeans that are both flattering and comfortable, they need to “contour to vastly different figures,” meaning take shape into account.

Source Link

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest News